Cookie Policy

Cookie Policy — For-Your-Little-One Ltd

Last updated: 5 November 2025

At For Your Little One, we use cookies and similar technologies (such as pixels and local storage) to run our site securely, measure performance, personalise content, and deliver relevant advertising. Except for cookies that are strictly necessary, we use cookies only with your consent in line with UK GDPR and the Privacy and Electronic Communications Regulations (PECR).

Manage Cookie Preferences

Tip: Connect this button to your consent tool (e.g., Consentmo/OneTrust/Cookiebot). Many apps expose a JS function such as window.showCookieSettings(); you can replace the link’s href with javascript:window.showCookieSettings().

What are cookies?

Cookies are small text files stored on your device when you visit a website. They can be first-party (set by us) or third-party (set by our partners like Google, Meta, Microsoft, TikTok). Cookies help us remember your settings, keep checkout secure, understand site usage, and show relevant ads. We do not store sensitive information (like full payment details) in cookies.

Types of cookies we use

We group cookies into the categories below. Duration is indicative and may vary by provider updates.

1) Strictly Necessary Cookies

Required for core site functionality (e.g., cart, checkout, account security). These cannot be switched off in our systems, but you can block them in your browser (the site may then not work properly).

Name Purpose Provider Duration
cart, cart_ts, checkout, secure_customer_sig, _shopify_y, _shopify_s Enable cart, session continuity, and secure checkout. Shopify (first-party) Session / up to 2 years
shopify_pay_redirect, _shopify_country Payment routing and localisation. Shopify (first-party) Session

2) Analytics / Performance Cookies

Help us understand site usage to improve performance and user experience. Set only with your consent.

Name Purpose Provider Duration
_ga, _ga_*, _gid Google Analytics – measure traffic and interactions. Google (third-party) 24 hours – 2 years
_clck, _clsk Microsoft Clarity – session analytics and heatmaps. Microsoft (third-party) 1 day – 1 year
_tt_enable_cookie, _ttp TikTok Analytics – measure conversions from TikTok ads. TikTok (third-party) Up to 13 months

3) Functionality Cookies

Remember choices (such as region/language) and support enhanced features like saved preferences and email sign-ups.

Name Purpose Provider Duration
localization Stores currency/region preferences. Shopify (first-party) 1 year
kl_visitor, kl_utm_* Klaviyo – newsletter signup preferences and attribution. Klaviyo (third-party) Up to 1 year

4) Targeting / Advertising Cookies

Enable personalised ads and measure campaign performance across platforms like Meta, Google, Microsoft and TikTok. Set only with your consent.

Name Purpose Provider Duration
_gcl_au, __Secure-*, 1P_JAR Google Ads – conversion tracking and remarketing. Google (third-party) Up to 90 days / 2 years
_fbp Meta Pixel – personalised ads and attribution. Meta (third-party) 3 months
_uetsid, _uetvid Microsoft Ads (Bing) – conversion tracking & remarketing. Microsoft (third-party) 1 day – 1 year
_tt_enable_cookie, _ttp TikTok Pixel – personalised ads and measurement. TikTok (third-party) Up to 13 months

Managing cookies

You can adjust your choices any time using the Manage Cookie Preferences link above or via your browser settings. If you reject non-essential cookies, the site will still work, but some features (e.g., personalised recommendations) may be limited.

Turn off cookies in your browser

  • Chrome: Settings → Privacy & Security → Cookies and other site data
  • Microsoft Edge: Settings → Cookies and site permissions
  • Safari (Mac/iOS): Settings/Preferences → Privacy
  • Firefox: Settings → Privacy & Security → Enhanced Tracking Protection
  • Opera: Settings → Advanced → Privacy & Security

For more guidance, visit aboutcookies.org or allaboutcookies.org.

Updates

We review this policy periodically to reflect changes in law, guidance, or our use of cookies. We’ll refresh the “Last updated” date and, where required, update our consent banner.

Contact us

For-Your-Little-One Ltd
Unit 12, Zion Street, Tipton, DY4 9DP
Email: help@foryourlittleone.com

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